The Importance of Holiday Lighting for Small Businesses

By November 19, 2019 Holiday Lighting

The holidays are a time for focusing on what matters most: friends, family, and — if you own a business – increasing sales. If you own a storefront or retail building, investing in holiday lighting is a helpful tool for getting more customers in the door.

There are several ways that having a decorative holiday lighting display can attract new customers, from inspiring feelings of nostalgia to simply being more noticeable to passerby.

Of course, installing holiday lighting yourself can be tricky and time consuming. With so much potential revenue on the line, investing in a professional holiday lighting company is a must.

Why You Should Get Your Holiday Lights Professionally Installed


Because the professionals have installed many holiday lights before, they’re able to do so quickly and properly to make you stand out from your competition, saving you a tremendous amount of time and effort.


Though unlikely, few things are a bigger hassle than finding and replacing broken bulbs. With professional installation, if any of the bulbs happen to break or fail, someone will be sent out to repair them.

High-Quality LED Lights

LED holiday lights are better in nearly every way than cheaper incandescent lamps. They have a significantly longer lifespan, and since they’re made of plastic, they’re safer and more durable than glass bulbs. They’re also incredibly energy efficient and work more effectively in cold weather, which will end up saving you money on your energy bill.

Professional Removal and Storage

Once the holiday season is over, you won’t have to worry about taking any of the lights down or figuring out where to store them for next year since you’ll have professionals to do that for you.

Fortunately, Imperial Lighting provides all the above benefits to our customers with our holiday lighting installation services. If your business is interested in learning more, contact us here.